Achievements since my last post:

What I have achieved:

Right, well it’s definitely gone past midnight, so this qualifies as Sunday’s blog.

Achievements of … well, yesterday!

I communicated with Octavia, a girl from my course who I also think would be the perfect model for my project because of her quirky looks – she also has the wardrobe of an indie-type girl, which definitely helps.

Whilst talking through town I was inspired by a Tanya doll that I saw. It was the black equivalent of a Barbie doll, and clothed in bright colours – this made me see that bright hippy-esque attire would look so vibrant and lovely on a black model, and therefore I went about sourcing one of these, considering a girl from my course for this also.

I considered the use of another girl I had been around campus, but tracking her down was a major issue as I had no form of contact and didn’t even know her name.

I produced a questionnaire to help me further my progress within this project. I needed to be absolutely positive that the line of thought I was continuing down was correct for the product, for example had I eventually got the brand right, and was the festival endorsement correct – all of these things needed to be assessed and evaluated.

It was also necessary to find out more about my customer, for example the age of those who are buying into wellies, their gender, desires and requirements.

What next?

I have printed off 50 copies of this questionnaire, because of the sheer expense of printing, I am going to ensure that I hand these questionnaires out in person, because this amplifies the likelihood of: A. getting the questionnaire back, and B. getting is back with haste! I aim to have collated all of the information into an Excel spreadsheet by the end of tomorrow for analysis.