Since my last blog entry, I have received my letter headed paper, business cards and T-shirt and pen through the post, this was very exciting – I have analysed these and displayed them in my sketchbook.
What else have I achieved?
I have since received dimensions of the whole ship from Nigel Coates, but not the specific room I require to work with, I may therefore have to find dimensions of rooms in standards ships and work with these.
I have been further looking at my list of twenty journalists to contact, I have sent out over 100 emails to different contacts at different magazines, and have had responses, mainly negative, from some of these mags.
Iona from Esquire magazine was very helpful, and as Diesel is someone who advertises with them very often, she was also able to guide me with my press release, which I sent over to her.
She was also able to tell me four journalists from her publication alone, that I should theoretically invite.
I have since had my photoshoot for the pack shots with Dave. This went successfully, and I managed to get a handful of decent shots for my press pack.
I have been experimenting with Photoshop, using the burn tool to bring out the grain in the wood, and using the pain bucket to make the text stand out more. I will continue editing these in order to decide which photos to ultimately save to disk.
I have further been experimenting with writing my invite. I have conducted research into pirate language, as I thought this would be a fitting way to invite the press, and something completely different from other invites they would be receiving.
I have since purchased a red glass bottle, as I am interested to see what this looks like with the white paper inside.
I have since been to HobbyCraft and purchased little trinkets, such as miniature parcels (to represent press gifts), wine bottles, star fish, shells, and sand, along with miniature cutlery and tea sets – so that the message in a bottle acts as a summary of what the event will entail.
I experimented with burning the paper, and staining it with coffee to make it look more authentic.
I printed to acetate, and attempted to format a little booklet, thinking of creative ways I could produce my press release. Because of the space it had to fit into in the pack, it was essential that it was narrow, and preferably on A3 scale paper, so that more information could be included.
I feel I have successfully completed the event budget.
What next?
I must get a move on with creating the floor plan – this is my next big task.
I must also regularly check my emails to see if I have responses from any other publications with regards to my query. I must produce my list of top 20 journalists.
Thursday, 15 October 2009
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